Survey Says: A Midwestern Library Marketer Shares Her Library’s Secrets for Uncovering Patron Motivations
Super Library Marketing
SEPTEMBER 11, 2023
Then a manager started to mentor her on print promotion. “We Jenie now works as Marketing and Communications Manager for the library. MRL was looking for data to help the library create a five-year strategic plan. We canvased apartments, churches, and social groups too.” She spent a year as a shelver.
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