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Ernst & Young Launches Center for Government Modernization to Assist Agencies

State Tech Magazine

According to a press release, the center aims to help federal, state and local agencies modernize and will focus on three areas of thought leadership, drawing on public and private sector experience, surveys and reports: Click on the banner below to learn about management solutions by becoming an Insider.

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Press Release: Mitchell County, North Carolina Pursues Digital Transformation | GovPilot

GovPilot

The North Carolina County selects GovPilot as provider of cloud-based government management software to streamline operations and constituent services

Insiders

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Library Marketer Shares Brilliant 4-Step Plan for Getting Press Coverage and Building Personal Relationship With Media

Super Library Marketing

When the Communications Manager role was created at FCPL in 2021 I jumped at the chance to use my skills and experience to promote the library to a wider audience.” She wanted to get press coverage of an interactive display at one of her branches. Like many of you, Leslie is a marketing and communications department of one. The horror!)

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How Politics Wastes Tax Dollars in Tax Incentives

Barrett & Greene

And yet, many elected officials seem addicted to the pleasure of issuing press releases and giving speeches that claim to the public that the latest big economic development coup has come to pass because of their clever use of tax breaks.

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An Up and Down Experience: How One Library Used a Challenge To Educate Their Community About the Freedom To Read

Super Library Marketing

He and his coworker manage all the digital and print promotion for the library, which serves a population of 67,000 residents with four locations. Our local paper ran a story on it from our press release, and they shared their article on their Facebook page, which got a lot of traction.

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The Biggest Problem Library’s Face? Reaching New Cardholders! Here’s a 6-step Plan for Growing Your Library User Base

Super Library Marketing

You can do a straight giveaway, where every staff member who manages to recruit a new cardholder is entered to win a prize. Instead of sending out a generic press release about the benefits of a library card, send your media contacts a pre-written story of a real person who got help with a real problem at the library.

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Market, Message, and Medium: A Library Marketer Shares How She Tackles Promotions in a Time Crunch

Super Library Marketing

In her role, she coordinates outreach, consults on youth services, helps secure state aid for library construction, manages continuing education for her libraries, and does the marketing. Suzanne knows how difficult it is for small libraries to promote themselves. I’m exhausted just making that list!)