Remove Leadership Remove Outreach Remove Strategic Planning
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How To Create a Marketing Plan for an Entire Year Even if Your Library’s Strategic Plan Sucks or Is Non-Existent!

Super Library Marketing

If you’re like me, you do some strategic planning when you go on a trip. Marketing for a library works best when the promotions are tied to a library’s overall strategic plan. What is the difference between a strategic plan and a marketing plan? It’s even got its own website and fan club.

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Time Well Spent: How One Library Marketing Team Analyzes Metrics and Uses That Data To Prove Their Value

Super Library Marketing

I work closely with our director, and fortunately, our library did a strategic plan two years ago. We can quickly adjust to make our time more productive and impactful.” “Every time your leadership team reads these, you are documenting the value of what you are doing. Their importance cannot be overstated.”

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CFP: Riding the Waves: Finding Balance in an Age of Uncertainty - Michigan Academic Library Association (MiALA) 2023 Annual Conference (May 17-19, Holland, Michigan)

A Library Writer's Blog

We welcome proposals on any topic related to academic libraries, including, but not limited to: Access Services Accessibility Administration and Management Archives Assessment and Evaluation Budgets Cataloging and Metadata Campus and Community Collaboration Collections Community College Libraries Critical Librarianship Data Management Digital Humanities (..)