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From fundraising insights to beneficiary intelligence, to personalized communications, your nonprofit’s data can better support the activities that drive funding and resources toward your mission. Public Broadcasting Service (PBS) leverages Amazon Personalize to drive content engagement for their viewers.
For nonprofit organizations of all sizes, having access to flexible and cost-efficient IT resources is crucial for managing tasks such as website maintenance, fundraising, and database management. This empowers nonprofits to make informed targeting and fundraising decisions, thus increasing donations and support.
Publicsector organizations often use third-party software-as-a-service (SaaS) for project management, human resources, event registration, web analytics, donor management, marketing, and more. The goal is to integrate these two datasets to provide better visibility of member donations that will inform targeted outreach.
Blackbaud Raiser’s Edge NXT® is a leading customer relationship management (CRM) software used by nonprofits to communicate with donors and drive fundraising programs. Cloud-based CRM tools are routinely used to collect, analyze, and leverage data that can help accelerate fundraising.
By unifying and interpreting data, nonprofit organizations like Share Our Strength can gain valuable insights to drive fundraising outcomes and better support their mission. This is where Amazon Web Services (AWS) and an AWS Partner like Ascending, can help. This has allowed us to save time and make better-informed decisions.
Charitable organizations see spikes in activity as they respond to disasters, host seasonal events, and perform outreach to their donor base during fundraising appeals. For this reason, the AWS for UK Nonprofits team hosted a Twitch series that explored the use of AWS serverless services to build a donations platform.
For the other use case, we use Fivetran to ingest data from external sources (clinical, marketing, and fundraising data). One of these functions additionally writes the fundraising analytics data directly to Salesforce through the Bulk API 2.0. For more information, contact your AWS account team or the AWS PublicSector team.
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