Remove Engagement Remove Press Release Remove Strategic Planning
article thumbnail

How To Create a Marketing Plan for an Entire Year Even if Your Library’s Strategic Plan Sucks or Is Non-Existent!

Super Library Marketing

If you’re like me, you do some strategic planning when you go on a trip. Marketing for a library works best when the promotions are tied to a library’s overall strategic plan. What is the difference between a strategic plan and a marketing plan? It’s even got its own website and fan club.

article thumbnail

I Spent 3 Hours in a Room Full of Curious and Committed Library Staff: Here Are the 4 Things I Learned From Them!

Super Library Marketing

We must make print collateral, send emails, schedule social media posts, attend meetings, make press releases, do outreach events, and then attend more meetings. We don’t give our employees the time to work through strategic planning. We should be proud of: Our social media engagement. We are all doing too much.

article thumbnail

Gaps in Parks Master Planning: Part Four | Seasonality, Activation and Public Art as an element of facilities

Rebuilding Place in Urban Space

More parks systems are developing outdoor winter programming guidance ( Denver Outdoor Adventure and Alternative Sports Strategic Plan ), when before perhaps they focused on indoor activities at best. WRT winter and children: -- " New Survey: Majority of U.S. min/day and reached their lowest levels in February at 47.8