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The 2023 Guide to Social Media for Libraries: New LinkedIn Success Secrets for This Year

Super Library Marketing

This is the first installment in my series on social media best practices for libraries in 2023. Twitter is a running “firehose” of information, opinions, and entertainment. The platform is a perfect place for you to position your library as a source of news, information, and helpful resources on all kinds of topics.

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The 2023 Guide to Social Media for Libraries: New Instagram Success Secrets for This Year

Super Library Marketing

This is the fifth installment in my series on social media best practices for libraries in 2023. Instagram is the fourth most active social media platform, behind Facebook, YouTube, and WhatsApp. Engagement rates continue to be highest for Instagram accounts with fewer than 10,000 followers.

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The 2023 Guide to Social Media for Libraries: New Facebook Success Secrets for This Year

Super Library Marketing

This is the second installment in my series on social media best practices for libraries in 2023. Facebook remains the single most popular social media platform for libraries. According to Statista , Facebook is the largest social media platform in the world, with more than two billion users.

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Be the Social Media You Want To See in the World: Advice on Building Community From a Library Marketer

Super Library Marketing

For the past six years, she’s been the outreach, engagement, and marketing consultant at the Southern Adirondack Library System. But Erica is responsible for the system’s monthly newsletter and social media promotion. And her work on social is drawing praise from fellow library marketers.

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Was It a Fluke? What a Viral Instagram Video Can Teach You About Library Social Media Promotions

Super Library Marketing

In my many years of personal and professional social media use, I’ve never gone viral. They are part of every social media platform’s algorithm. Reel information : Signals about the content elements in a Reel, including the audio, hashtags, and keywords in the caption, help Instagram decide who to serve the Reel to.

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2024 elections meet social media – How local governments can stay ahead

American City & Country

Social media is a critical aspect of the 2024 election in different ways from years prior. This is due to younger generation voters engaging on platforms like X, Instagram and TikTok, and with half of all U.S. adults saying they at least sometimes get news via social media, according to a 2023 Pew Research Center survey.

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10 Ways to Use Artificial Intelligence (AI) in Community Engagement

Social Pinpoint

Artificial intelligence (AI) is already being used in community engagement across various industries and sectors. The intersection of AI and community engagement offers a promising horizon. And, it’s poised to have a significant impact on community engagement.