Time Well Spent: How One Library Marketing Team Analyzes Metrics and Uses That Data To Prove Their Value
Super Library Marketing
MAY 13, 2024
I work closely with our director, and fortunately, our library did a strategic plan two years ago. The team’s February marketing report Download That data not only informs the promotions that Ann and her colleagues create, but it also helps stakeholders to understand the value and impact of their library marketing.
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