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Library Cracks the Code on How To Tell Stories to Stakeholders: They Use Email! Here’s How Their Targeted Newsletter Works

Super Library Marketing

When Austin Railey III joined DML as the new Government Relations and Advocacy Director we started brainstorming how we could strategically tell our stories to decision-makers. “We also have a general digital newsletter that reaches more than 65,000 subscribers. But those methods are broad brushstrokes.”

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The Social Media President – @POTUS final #SOTU

Public Policy Blog

3) Transparency in government and the idea of RADICAL transparency is demanded by the American people despite being relatively apathetic toward government relations in general until it impacts them personally. Taking it to the people, “meeting people where they are” expands this notion of accessibility.