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While agencies have made great strides towards improving constituent experiences, there is often complexity and confusion when constituents have to navigate multiple forms, processes, or levels of government to request services. Consequently, constituents have demanded more unified digital experiences.
Yet for many constituents, contact centers are the only lifeline to get the answers they need while looking for work. Constituents with barriers are often disproportionately impacted when the standard channels are limited and overwhelmed. Why were customers calling? Where did the process break down for them?
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In 2023, we introduced a virtual agent powered by Dialogflow that has helped us quickly provide our constituents with answers to simple questions. We embedded the agent into our chatbot on the county website to support those seeking information about our County Clerk’s and Treasurer’s offices.
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Constituent engagement isn’t all that different from consumer experience, says Vance Clipson, of Nuance Communications. There are more and more constituents out there putting demand on government. Citizens are calling in, getting the information they need, and never talking with a customer service rep,” Brodsky said.
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