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Library Reveals Inner Secrets of Award-Winning Marketing Campaigns… Now You Can Replicate Them!

Super Library Marketing

The marketing team at Prince William Public Libraries includes writing, graphic design, media relations, digital communications and social media, and videography professionals. Most computers and many social media apps now come with built-in video editing tools,” she pointed out. For Rachel, it’s… “Social media!

Campaign 110
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“Pure Chaos”: A Library Marketer Reveals How She Turned a Scavenger Hunt for Six Baby Dinosaurs Into a Promotional Win

Super Library Marketing

Additionally, Instagram is where the majority of NKU’s other social media accounts are the most active.”. In the spring 2022 semester, Steely Library launched a weeklong scavenger hunt-inspired social media campaign. One of her favorites is the University of Kentucky’s social media accounts.

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Award-Winning Library Marketing Team’s Advice for Promotional Success: “Try New Things. Fail. Try More Things.”

Super Library Marketing

Our social media manager, Vianey Becerra, was made full-time, and translation duties were added because Vianey is bilingual.” “A That expanded massively as we launched more regular campaigns and saw success.” I want to run measurable marketing campaigns the whole way through.” Go find them!” P.S. Want more advice?

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10 Ways to Improve Your Social Media Strategy and Boost Community Engagement Promotion

Social Pinpoint

Are you taking advantage of social media to promote your online community engagement efforts? From keeping your community informed on your newest projects, promoting opportunities to participate, or closing the loop – social media can be incredibly helpful. What is Social Media Engagement?

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Marketing Your Library’s Annual Report: How to Get Staff to Help and Make Sure Everyone in Your Community Understands Your Value

Super Library Marketing

Barbara’s team tried something new this year: a social media campaign to expand the reach of the stories her library is telling. And if you think people aren’t interested in social media posts about an annual review, you would be wrong. “We Her team provided context and made the ask very simple. “We

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Survey Says: A Midwestern Library Marketer Shares Her Library’s Secrets for Uncovering Patron Motivations

Super Library Marketing

We talked on radio programs, developed videos, e-newsletters, postcards with QR codes, and social media campaigns. Jenie and the folks at MRL are now discussing a campaign idea they got from the survey, as well as an origin story campaign, asking library users to explain why they use the library, with a superhero theme.

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Calls for stronger cybersecurity policies for TikTok on government devices

Open Access Government - Technology News

With no plans to prohibit individual MPs from using TikTok – which many MPs use as a form of social media, including cabinet minister Grant Shapps and backbench MP Ben Bradley – senior parliamentarians have requested calls for the installation or use of TikTok on government devices to be completely banned.