Passport to Success: How One Intrepid Library Marketer Hatched a Plan To Bring People Back to the Library
Super Library Marketing
SEPTEMBER 12, 2022
Rebecca put her background in graphic design to work, creating a logo, a public-facing landing page on the system website, the passport, and marketing collateral. “We And they were able to identify some library super fans, who may become influencers in a future campaign. People were ready to go out and explore,” she explained.
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