Super Library Marketing

OCTOBER 31, 2022

I first met Suzanne at the Association of Small and Rural Libraries conference in 2021, where she co-presented on social media. She also knows marketing can feel overwhelming, especially because most staff members don’t have training in social media or graphic design. This year at ARSL, she did two standing-room-only (!)

Social Media 105

Social Media Press Release Outreach Campaign 105

Super Library Marketing

MARCH 11, 2024

She wanted to get press coverage of an interactive display at one of her branches. I typically write formal press releases for big series, special events, and major announcements,” explains Leslie. My hope was that a more casual email would stand out and not get lost in the mountain of press releases they receive daily.” “I

Press Release 98

Press Release Social Media Communications Campaign 98

Super Library Marketing

OCTOBER 3, 2022

You do need a plan if you are creating a campaign that lasts for more than several weeks. Not every promotion needs print materials, a press release, or a digital sign. Here’s how it works: Release one or two promotional tactics at the beginning of your promotional cycle, like a social media post and a press release.

Press Release 94

Press Release Social Media Campaign Budgeting 94

Super Library Marketing

JANUARY 29, 2024

We’re also hoping to make time to develop general library marketing campaigns. You can also follow me on the following social media platforms: YouTube Instagram Goodreads LinkedIn TikTok Mike and the rest of the L. So, we’ll go from weekly videos for a few months to no videos at all. Finding a better balance is big on my list.”

Press Release 104

Press Release Social Media Sustainability Housing 104