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The top four concerns that SMAs have shared are outreach and engagement, staffing shortages, returned mail, and reporting capabilities. With SMAs contacting all their members, contact centers must scale to meet increased demand—however, staffing shortages can make this outreach and call support difficult. At least 4.5
During the COVID-19 publichealth emergency, a continuous coverage requirement was put in place for Medicaid beneficiaries, meaning millions were automatically reenrolled in healthcare coverage without needing to renew eligibility. Then, learn how to monitor the campaign’s effectiveness and response rates in a visual dashboard.
Then, with the time they saved managing numbers, they turned their attention to new outreach channels: chat, text, and email. Today, HSD’s texting campaigns are more sophisticated than ever. All of these [campaigns] have a virtual portion,” said Harrison. Once they were confident in their approach, the team scaled fast.
As the COVID-19 publichealth emergency (PHE) begins to wind down, starting April 1, 2023, state Medicaid agencies (SMAs) will have one year to “unwind” temporary COVID-era changes and return to pre-pandemic ways of working. Business level architecture for returned mail processing and constituent outreach 1.
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