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Award-Winning Library Marketing Team’s Advice for Promotional Success: “Try New Things. Fail. Try More Things.”

Super Library Marketing

Our social media manager, Vianey Becerra, was made full-time, and translation duties were added because Vianey is bilingual.” “A That expanded massively as we launched more regular campaigns and saw success.” I want to run measurable marketing campaigns the whole way through.” Go find them!” P.S. Want more advice?

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Plan for Library Marketing Success! How To Create an Effective Marketing Plan No Matter the Size of Your Library (Plus a Free Downloadable Template!)

Super Library Marketing

You do need a plan if you are creating a campaign that lasts for more than several weeks. At the bottom of this post, you’ll also find a customizable template to download. Here’s how it works: Release one or two promotional tactics at the beginning of your promotional cycle, like a social media post and a press release.

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Survey Says: A Midwestern Library Marketer Shares Her Library’s Secrets for Uncovering Patron Motivations

Super Library Marketing

v5_final_mrl-survey Download The library released the survey into the world for a three-week stretch, accompanied by a carefully orchestrated plan to ensure they got the survey in front of as many community members as possible. “It Jenie was kind enough to share the final survey with us. It was the hub for all the content and links.

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A Library Marketer Shares Her Simple but Strategic Secret for Retaining 70 Percent of Her New Cardholders!

Super Library Marketing

Like downloading or streaming music with your library card for free, getting magazines for free, using our special collections such as the tool library, seed library, Wi-Fi hotspots, and book discussion kits. You can also follow me on the following social media platforms: Twitter YouTube Instagram Goodreads LinkedIn TikTok

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Automated Email Marketing Is a Time Saver for Your Library but It May Also Be a Terrible Experience for Your Patrons! Here Are the Pros and Cons.

Super Library Marketing

You can create a campaign, set it, and forget it. I’m now a heavy user of downloadable magazines. You can also follow me on the following social media platforms: YouTube Instagram Goodreads LinkedIn TikTok The advantages of email automation Automated email has one big advantage for library staff: It saves time.

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Massachusetts Citizens Take Their Local Temperatures

GovLoop

The campaign involved event outreach, emails to MOS and MyWRA members, social media posts, flyers, and public education. ” For more about how agencies are using data in practical ways, download it here: Get the guide Photo by Salo Al at pexels.com Favorite and then at 6 a.m. the next morning.

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The Do’s and Don’ts of Public Transit Involvement Wrap-up Reporting

Social Pinpoint

Campaign microsite unique visitors and engagements Number of attendees at in-person events, stakeholder calls made, etc. Download DCTA’s GoZone post-engagement report here for reference. In addition, Social Pinpoint has great tips and examples of community engagement report development. cost, safety, zone maps, etc.)