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What’s It Like To Promote a Library With a Non-Circulating Collection? Marketer at a Cultural Institution Takes Us Behind the Scenes

Super Library Marketing

She’s now the Communications Coordinator at the Newberry Library , a non-circulating research and cultural archive library in Chicago. Much of our marketing is focused on promoting our public events,” explains Lili. “We This is usually in the form of email campaigns and social media posts.” “Our