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An Up and Down Experience: How One Library Used a Challenge To Educate Their Community About the Freedom To Read

Super Library Marketing

He and his coworker manage all the digital and print promotion for the library, which serves a population of 67,000 residents with four locations. A few months ago, Patrick and the team at Willoughby-Eastlake launched a Banned Book Challenge. Nowadays, Patrick works on a marketing team of two at Willoughby-Eastlake Public Library.

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Library Marketer Shares Brilliant 4-Step Plan for Getting Press Coverage and Building Personal Relationship With Media

Super Library Marketing

Being able to walk there and check out books on my own gave me such a sense of independence as a kid,” recalls Leslie. When the Communications Manager role was created at FCPL in 2021 I jumped at the chance to use my skills and experience to promote the library to a wider audience.” Mellor Memorial Library in Pittsburgh, Pennsylvania.

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The Biggest Problem Library’s Face? Reaching New Cardholders! Here’s a 6-step Plan for Growing Your Library User Base

Super Library Marketing

Now, normally your collection promotion might sound something like this: “Get a library card and get access to thousands of books to read for pleasure, for work, or for study, all for free. We have an extensive collection of books in lots of languages. And learn a new language by attending our programs.”

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Market, Message, and Medium: A Library Marketer Shares How She Tackles Promotions in a Time Crunch

Super Library Marketing

In her role, she coordinates outreach, consults on youth services, helps secure state aid for library construction, manages continuing education for her libraries, and does the marketing. Sticking with storytime as an example, the what may be “Join us for books, songs, and new friends at Bouncing Babies every Monday at 10 a.m.”.

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How One Library Marketer Transformed a Library Website: See the Stunning Before and After!

Super Library Marketing

We even got to decorate our own cotton tote bags to use carting our book finds back and forth. At her library, Megan is a team of one, overseeing all social media, public relations, website development and management, advertising, graphic design, and branding. “I That may be due in part to the work Megan has done in marketing.

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But I’m Not a Writer! 10 Free Tools To Help You With Library Blog Posts, Speeches, Emails, and More.

Super Library Marketing

You’re likely writing blog posts, emails, speeches, press releases, talking points, and more. So if you were looking to promote your library’s reading recommendations, you may use phrases like “Best Books of All Time” in your email and in your blog posts to drive lots of traffic to your library’s website. #3:

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Turn Library Promotions on Their Head with This Surefire Yet Simple Way To Capture Attention

Super Library Marketing

Honestly, I would never have approved this when I was working as a marketing manager in a library. The clown, and the library, were covered in the press. The Library’s Outreach Team has been working with Guernsey Prison for several years to provide books and readers’ advisory support for people convicted of crimes on the island.