Super Library Marketing

APRIL 15, 2024

If you’re like me, you do some strategic planning when you go on a trip. You purchase airline or train tickets and book a hotel. Marketing for a library works best when the promotions are tied to a library’s overall strategic plan. What is the difference between a strategic plan and a marketing plan?

Strategic Planning 83

Strategic Planning Social Media Press Release Public Transportation 83

Super Library Marketing

OCTOBER 2, 2023

Your original content, like blog posts, videos, newsletters, and social media posts that talk about what your library offers and how your library helps your community, must be as engaging as possible. Shouldn’t you take every opportunity to engage your followers with your library’s stuff? That would be ideal.

Social Media 108

Social Media Strategic Planning Engagement Education 108

A Library Writer's Blog

OCTOBER 14, 2022

We are excited to invite chapter proposals for our forthcoming ACRL book, Data culture in academic libraries: A practical guide to building communities, partnerships, and collaborations, with an anticipated publication date of winter 2024. Data instruction: Innovative ways to teach data retrieval, management, etc.,

Community Engagement 40

Community Engagement Strategic Planning Outreach Coordinator 40

Super Library Marketing

NOVEMBER 7, 2022

We don’t give our employees the time to work through strategic planning. Difficulty getting people to take an action, like place a hold or register for a program after they engage with marketing. We should be proud of: Our social media engagement. You can also join the Library Marketing Book Club. There is no rest.

Social Media 94

Social Media Press Release Communications Strategic Planning 94

Super Library Marketing

AUGUST 19, 2024

Explain Your Strategic Plan An infographic is an engaging way to easily explain the complex information contained in most library strategic plans. When they get to the branch to attend the program, they may pick up a cookbook from a book display.

Strategic Planning 72

Strategic Planning Social Media Engagement Sustainability 72

PMRA (Public Management Research Association)

FEBRUARY 23, 2017

For the next several months I’ll be concentrating on writing the fifth edition of Strategic Planning for Public and Nonprofit Organizations. From the very first edition I have emphasized that strategic thinking, acting, and learning matter most, not any particular approach to strategic planning.

Strategic Planning 40

Strategic Planning Public Administration Nonprofit Engagement 40

PBB Center for Priority Based Budgeting

JUNE 28, 2016

Last year NRC engaged at our 2015 conference (and is a sponsor of the 2016 conference). Understanding citizen priorities and perspectives should be a valued contributor to strategic planning and should define the true purpose of local government in their community. See this link for our full conference program!

Budgeting 52

Budgeting Leadership Local Government Elected Officials 52