Super Library Marketing

SEPTEMBER 25, 2023

Your community is diverse. Some are seeing your social media posts. Then I take those lines and I post them across my social media channels and in my emails. For example, I strongly believe books are your library’s brand. Their preferred methods of receiving information are diverse.

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Social Media Press Release Engagement Communications 122

Super Library Marketing

JUNE 24, 2024

2: Post no more than once a day on your social media channels. Social media for libraries works to create brand awareness and affinity. Make a schedule to create quality posts and give your social media feeds consistency (which the algorithms love). ” #5: Talk to one community group every month.

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Social Media Communications Development 111

Super Library Marketing

FEBRUARY 27, 2023

This video, and dozens more like it, are the work of the library’s Office of Communications and Marketing. My grandma worked at Mountain View Public Library ,” remembered Emily Bickers , Media Specialist. “I We would get frozen yogurt and I would babble about the book to her. It was my first book club!”

Campaign 111

Campaign Social Media Media Relations Communications 111

Super Library Marketing

JUNE 10, 2024

I was searching for their website and social media presence.” and I could read and look at all the books I wanted!” Nowadays, Claudine oversees media relations and marketing for DML, located in south central Ohio. Claudine says the newsletter, Beyond Books, is a collaborative effort.

Social Media 91

Social Media Elected Officials Campaign Advocacy 91

Super Library Marketing

FEBRUARY 13, 2023

“Then, in elementary and middle school, I begged my parents for cash to spend at the annual book fair. Now, not even a year after graduating from Arkansas State University with a degree in communications, Francesca is working her first professional job at a library. salinecountylibrary We love our jobs at the library!!

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Social Media Accountability Coordinator Communications 139

Super Library Marketing

APRIL 17, 2023

Photo courtesy Cincinnati and Hamilton County Public Library Maybe this is just a library thing, but practically every time I leave the house, I have a book in my hand. the airport, a car trip… I must take a book with me. David surveyed 945 people about their reading habits in December 2022 to gather book reading data.

Social Media 105

Social Media Campaign Housing Communications 105

Super Library Marketing

MARCH 25, 2024

“They would offer to help me with homework or chat about whatever books I was reading at the time. I feel like this willingness to help others is common among library staff; libraries truly are a special place for community collaboration!” Lili works with the Director of Communications and two graphic designers to promote the Newberry.

Social Media 99

Social Media Public Programs Communications Engagement 99

Super Library Marketing

JUNE 19, 2023

According to a survey by Blind , the burnout rate for anyone working in marketing and communications was already high pre-pandemic, at 74.8 Outside threats, like book challenges, hostile library boards, and antagonistic community members. Post to social media. So, we’re doing more with less. We have a problem.

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Social Media Campaign Communications Management 115

Super Library Marketing

JUNE 12, 2023

I couldn’t understand how it was legal to be allowed to borrow as many books as I wanted!” Now Renee gets to spend every day surrounded by books (and other great services, of course) in her role as Library Education and Communications Coordinator for the Law Library Victoria. remembered Renee. This will be launched in late 2023.”

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Laws Social Media Communications Legislation 98

Disaster Planning and Emergency Management

FEBRUARY 10, 2022

The French sociologist Emile Durkheim rescued it from obscurity and used it in his 1893 book De la division du travail social (translated as The Division of Labour in Society ). We might further tie these concepts into the model of information dissemination propounded by Herman and Chomsky in their book Manufacturing Consent.

Communications 85

Communications Laws Social Media Translation 85

Super Library Marketing

SEPTEMBER 11, 2023

We always left the library with an armful of books.” “My He drew plans for making a sailboat from library books and reference librarian’s tips. Jenie now works as Marketing and Communications Manager for the library. This year, she co-led a team of five people during a major project: a survey of their community.

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Strategic Planning Social Media Campaign Development 125

Super Library Marketing

NOVEMBER 6, 2023

The chief of Marketing, Communications, and Strategy for the Enoch Pratt Free Library , she called back to Baltimore and put her team on speaker phone. Meghan’s road to award-winning library marketer began in the 7th grade when she volunteered to shelve books for her hometown library, the Brielle Public Library on the Jersey Shore.

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Social Media Campaign Communications Translation 136

Super Library Marketing

JANUARY 8, 2024

How to reach new users Respondents said they struggled to promote to community members through traditional means, like newspapers, as well as on social media. Several named specific target audiences they hope to reach, including young adults, parents and caregivers of young children, and non-English speaking communities.

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Social Media Budgeting Communications Coordinator 95

Super Library Marketing

OCTOBER 30, 2023

I went from checking out my favorite creepy books in North Carolina to walking to the library from my house in Bakersfield, California as a teen, and later, seeking out the library as a quiet refuge in college.” In 2016 I made the conscious decision to pivot my resume towards library marketing and joined our Marketing and Communications team.

Social Media 124

Social Media Nonprofit Outreach Development 124

Super Library Marketing

JULY 18, 2022

My daughters, now aged 18 and 22, are hardworking and socially conscious. And they read books from the library. 92 percent of people in this age group check social media every day. For more tips on communication with Gen Z and Millennials, watch this: . They set boundaries for their work-life balance.

Social Media 95

Social Media Communications Development 95

Super Library Marketing

JUNE 26, 2023

Burnout is real , especially for communicators. Nearly 75 percent of people working in marketing and communications say they experience burnout. Grab a book. Resist the temptation to look at your library’s social media accounts when you’re not on call. Read a book. Don’t use this time to catch up on emails.

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Social Media Communications Management Accountability 94

Super Library Marketing

JANUARY 16, 2023

When Julia Pitts walks into a library or flips open a newly checked-out book, she remembers her grandmother, Velma. Frank Steely Library on the campus of Northern Kentucky University, where she serves as Communications and Marketing Manager. One of her favorites is the University of Kentucky’s social media accounts.

Social Media 98

Social Media Campaign Accountability Engagement 98

Super Library Marketing

MAY 8, 2023

Photo courtesy Cincinnati and Hamilton County Public Library In my freshman year of college, a woman came to my Intro to Communications class to talk about the future of the Internet. It’s likely your news and social media feeds have been filled with chatter about Chat Generated Paragraph Techniques or ChatGPT.

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Social Media Outreach Communications Campaign 95

Librarian.net

AUGUST 9, 2023

A friend writes in: What are you doing about the idiotic book bannings and attacks on Librarians and what can I do to help? Familiarize yourself with the books (go read Gender Queer , some of the others ) so you know what’s being talked about. The usual advice is still good. Positive comments only!

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Social Media Advocacy Campaign Legislation 98

Super Library Marketing

NOVEMBER 7, 2022

This was the first-ever pre-conference workshop for the Library Marketing and Communications Conference , which returned in all its in-person glory. We must make print collateral, send emails, schedule social media posts, attend meetings, make press releases, do outreach events, and then attend more meetings. You can help.

Social Media 98

Social Media Press Release Communications Strategic Planning 98

Super Library Marketing

JULY 17, 2023

“My favorite memory is going to the library with my best friend, Nancy, and being able to pick out whatever books I wanted. She landed the job five years ago after working in communications for a large, international company. And he mentioned to me that he didn’t know what the library offered besides checking out books.

Social Media 86

Social Media Communications Campaign Coordinator 86

Super Library Marketing

MARCH 11, 2024

Being able to walk there and check out books on my own gave me such a sense of independence as a kid,” recalls Leslie. When her youngest son was in elementary school, Leslie volunteered as a shelver in the school media center and “totally fell in love again with the transformative power of libraries.”

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Press Release Social Media Communications Campaign 100

Super Library Marketing

AUGUST 15, 2022

The Library created a Facebook post that leads to an infographic , which lays out the number of participants, visitors, programs, and pages or books read in plain, easy-to-understand details. Actions taken by email subscribers: did they register for a program, check out a book, or use a database after receiving your email?

Social Media 88

Social Media Budgeting Legislation Engagement 88

Super Library Marketing

SEPTEMBER 26, 2022

Effective internal communication is incredibly important to the success of any library. Last week, I shared advice from libraries that have had success communicating with staff and stakeholders using tactics like email. He used his storytelling skills to improve communication between his marketing team and other library staff members.

Social Media 97

Social Media Communications Leadership Operations 97

Super Library Marketing

SEPTEMBER 16, 2024

“I was a horse-crazy little girl (who grew to be a horse-crazy adult) and was so completely drawn to Marguerite Henry’s Misty of Chincoteague , King of the Wind , and Walter Farley’s books, The Black Stallion,” remembers Karen. This is really such an important part of any public relations/communication efforts. What is the ROI?

Elected Officials 104

Elected Officials Social Media Outreach Communications 104

Super Library Marketing

JUNE 21, 2023

You can also follow me on the following social media platforms: Twitter YouTube Instagram Goodreads LinkedIn TikTok Subscribe to this blog and you’ll receive an email whenever I post. To do that, enter your email address and click on the “Follow” button in the lower left-hand corner of the page.

Social Media 95

Social Media Education Crisis Communication Communications 95

Super Library Marketing

AUGUST 28, 2023

And they use the library… not because I’m their mom, but because it has books and videos and music for free. Now, more research suggests your library can promote books and reading recommendations to teens and young adults using one main promotional tactic. Thanks to them, I know about trending TikTok audio, Temu, and K-pop.

Social Media 95

Social Media Campaign Housing Communications 95

Public Policy Blog

JUNE 16, 2013

Regarding the topic of followership and technology, particularly in the realm of social media there seems to be a gap in the literature that should be resolved as it pertains to participation, technology, followership and public administration. These complex networks are optimal when fully connected and ?

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Social Media Public Administration Communications Leadership 52

Super Library Marketing

MAY 1, 2023

Make it easy for your community to find the information they need. It was easy to book on the company’s website. Then arrange your website so your community can find the answers to the most asked questions on your website. Handholding makes the experience smoother. Get ready by signing up for our digital tracker.

Social Media 91

Social Media Communications 91

Super Library Marketing

AUGUST 8, 2022

Before you know it, you have a compelling piece that you can use to promote your event on social media, in email, and in print. The Library’s Outreach Team has been working with Guernsey Prison for several years to provide books and readers’ advisory support for people convicted of crimes on the island.

Social Media 87

Social Media Press Release Outreach Housing 87

Super Library Marketing

AUGUST 13, 2023

Empathy in marketing means communicating with your audience that you understand and share the emotions they feel. Empathy marketing shows your community that you understand their pain, frustration, hurdles, and problems. Without that, you likely would never have finished the book. Let us pick out your next favorite book.”

Social Media 84

Social Media Communications Engagement 84

Super Library Marketing

AUGUST 7, 2023

I would go, peruse the shelves (usually for a new Laurelene McDaniel book), and come home with my reads for the week.” In addition to presenting at this year’s Library Marketing and Communications Conference , Meghan is launching a new personal newsletter (on Substack) called Content Prompt. It can also model that failure is okay.

Social Media 89

Social Media Outreach Communications 89

PBB Center for Priority Based Budgeting

MAY 5, 2017

And to cap it off, under Jamie’s guidance and vision, the final step in this process was communicating their plan, and their story, to their citizens, in the most magnificent way. This year Branson created a Budget Magazine to compliment their budget book. Sign-up for our social media pages so you stay connected with TEAM CPBB!

Strategic Planning 52

Strategic Planning Sustainability Budgeting Social Media 52

Super Library Marketing

JANUARY 29, 2024

I’m still downtown, working a block away from that magazine, trying to have a direct impact on this community. Mike and his four co-workers in the Programming and Communications Services department oversee all digital and print promotions. Our Friends group had one of their most profitable book sales. Pretty lucky!”

Press Release 105

Press Release Social Media Sustainability Housing 105

Grant Writing Made Easy

JANUARY 18, 2023

I also had a client who needed to pause for a month and wants to start back up in the Spring, so I had to communicate how that would work. email to my list, and social media posts. Book a 15-minute chat with me here to find out of GWBC is right for you. ).

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Grant Writer Accountability Social Media Education 52

Microsoft Public Sector

SEPTEMBER 20, 2022

Starting October 1st, we will start to randomly select tenants and disable basic authentication access for MAPI, RPC, Offline Address Book (OAB), Exchange Web Services (EWS), POP, IMAP, Exchange ActiveSync (EAS), and Remote PowerShell. Go right to the GCC Teams Feature Communications Guide. Message Center Highlights.

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Public Sector Communications Management Translation 98

Public Purpose - An Independent Advisory Company

MARCH 6, 2021

You would think that after 20 years or so, mainly on the outside looking in, and occasionally from the inside looking out, and a book or two to boot, I’d have worked that out by now. The digital transformation of government and the public sector isn’t as easy as it looks. And of course I have. 2 Running interference.

Public Sector 52

Public Sector Leadership Public Service Budgeting 52