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Library Reveals Inner Secrets of Award-Winning Marketing Campaigns… Now You Can Replicate Them!

Super Library Marketing

This video, and dozens more like it, are the work of the library’s Office of Communications and Marketing. We would get frozen yogurt and I would babble about the book to her. We would get frozen yogurt and I would babble about the book to her. It was my first book club!”

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How One Library Marketer Advocated for (and Got) an Additional Promotional Staff Member

Super Library Marketing

Nicole is now the Communications Coordinator for the Delaware County District Library, a five-branch system with a bookmobile and other outreach services. She had one Communication Specialist but was certain she needed more help. The first thing I did was sit down with my Communications Specialist and perform a job task audit.

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Library Cracks the Code on How To Tell Stories to Stakeholders: They Use Email! Here’s How Their Targeted Newsletter Works

Super Library Marketing

and I could read and look at all the books I wanted!” Claudine says the newsletter, Beyond Books, is a collaborative effort. The stories we tell in Beyond the Books aren’t about the who, what, when, and where of events and programs, but about the why,” says Claudine. The new campaign is in its second phase.

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Survey Says: A Midwestern Library Marketer Shares Her Library’s Secrets for Uncovering Patron Motivations

Super Library Marketing

We always left the library with an armful of books.” “My He drew plans for making a sailboat from library books and reference librarian’s tips. Jenie now works as Marketing and Communications Manager for the library. This year, she co-led a team of five people during a major project: a survey of their community.

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3 New (and Relatively Easy) Promotional Ideas for Increasing Your Circulation and Building Support of Your Library

Super Library Marketing

Photo courtesy Cincinnati and Hamilton County Public Library Maybe this is just a library thing, but practically every time I leave the house, I have a book in my hand. the airport, a car trip… I must take a book with me. David surveyed 945 people about their reading habits in December 2022 to gather book reading data.

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University Hospitals Coventry and Warwickshire NHS Trust digitizes and improves patient experience with AWS

AWS Public Sector Blog

A closer look at the technology behind the scenes Although patients only see simple, user-friendly communications, the underlying AWS-based architecture illustrated how multiple services work together to provide intelligent functionality. There is also logic to handle errors and notify users if the Trust’s Booking Centre is closed.

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Award-Winning Library Marketing Team’s Advice for Promotional Success: “Try New Things. Fail. Try More Things.”

Super Library Marketing

The chief of Marketing, Communications, and Strategy for the Enoch Pratt Free Library , she called back to Baltimore and put her team on speaker phone. Meghan’s road to award-winning library marketer began in the 7th grade when she volunteered to shelve books for her hometown library, the Brielle Public Library on the Jersey Shore.