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Library Reveals Inner Secrets of Award-Winning Marketing Campaigns… Now You Can Replicate Them!

Super Library Marketing

We would get frozen yogurt and I would babble about the book to her. It was my first book club!” The marketing team at Prince William Public Libraries has won a host of other awards in the past two years for other videos, a strategic marketing campaign, and a magazine. I loved to bother her after story times as a toddler.

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How One Library Marketer Played an April Fools’ Prank On Her Community… and Got Incredible Reach on Social Media!

Super Library Marketing

After I got my drivers license, I used to drive around to all the local libraries and hit up their Friends book sales, explains Siobhan. I would buy tons of books and store them in the trunk of my car because I didnt want my parents to know I was spending all my money on books.” Need more inspiration?

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AWS Nonprofit Credit Program expands support for nonprofits of all sizes

AWS Public Sector Blog

This chatbot enables individuals to instantly learn more about ONE’s work, stay up-to-date with current advocacy campaigns, and find ways to take action locally and throughout Africa. SibsForever.org is a progressive web application that runs on AWS and functions as an online memory book for surviving siblings.

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How One Library Marketer Advocated for (and Got) an Additional Promotional Staff Member

Super Library Marketing

So, she decided to use a graphing technique she had learned from business books. In the end, the benefit of hiring someone who would do the work of those two contracts (web and PR agency), in addition to being a DCDL employee and helping as needed with other Communications Department duties (campaigns, community events, etc.)

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Survey Says: A Midwestern Library Marketer Shares Her Library’s Secrets for Uncovering Patron Motivations

Super Library Marketing

We always left the library with an armful of books.” “My He drew plans for making a sailboat from library books and reference librarian’s tips. We talked on radio programs, developed videos, e-newsletters, postcards with QR codes, and social media campaigns. My father was a self-taught craftsman and could build anything.

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3 New (and Relatively Easy) Promotional Ideas for Increasing Your Circulation and Building Support of Your Library

Super Library Marketing

Photo courtesy Cincinnati and Hamilton County Public Library Maybe this is just a library thing, but practically every time I leave the house, I have a book in my hand. the airport, a car trip… I must take a book with me. David surveyed 945 people about their reading habits in December 2022 to gather book reading data.

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Library Cracks the Code on How To Tell Stories to Stakeholders: They Use Email! Here’s How Their Targeted Newsletter Works

Super Library Marketing

and I could read and look at all the books I wanted!” Claudine says the newsletter, Beyond Books, is a collaborative effort. The stories we tell in Beyond the Books aren’t about the who, what, when, and where of events and programs, but about the why,” says Claudine. The new campaign is in its second phase.