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Be the Social Media You Want To See in the World: Advice on Building Community From a Library Marketer

Super Library Marketing

For the past six years, she’s been the outreach, engagement, and marketing consultant at the Southern Adirondack Library System. But Erica is responsible for the system’s monthly newsletter and social media promotion. And her work on social is drawing praise from fellow library marketers.

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How To Persuade Library Leaders To Take Your Marketing Advice

Super Library Marketing

Plus we’ll give kudos to a library that received press coverage for a new outreach initiative at their local airport! S ubscribe to this blog and you’ll receive an email whenever I post. S ubscribe to this blog and you’ll receive an email whenever I post. Do you have a suggestion for a topic for a future episode?

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One of the Best Minds in Marketing Says There Is a Way To Turn Your One-Off, In-Person Library Events Into Effective Marketing and Outreach

Super Library Marketing

Watch this video now #LibraryMarketing Show, episode 219 Fact: the effectiveness of social media in promoting your library’s programs, services and collection is declining. S ubscribe to this blog to receive an email whenever I post. But that is not a reason for despair. The idea is brilliant and pretty easy to pull off.

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The 2024 Guide to LinkedIn for Libraries: Updated Tips To Get the Most Organic Reach

Super Library Marketing

Photo courtesy of the Cincinnati and Hamilton County Public Library This is the fifth installment in the 2024 series of social media guides for libraries. LinkedIn is my favorite social media platform, personally and professionally. And organic reach is better than any other social media platform I’ve worked with.

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How One Library Marketer Transformed a Library Website: See the Stunning Before and After!

Super Library Marketing

At her library, Megan is a team of one, overseeing all social media, public relations, website development and management, advertising, graphic design, and branding. “I They may also enter through digital ads, social media, or from other places directly to landing pages, but don’t tend the linger.”

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Time Well Spent: How One Library Marketing Team Analyzes Metrics and Uses That Data To Prove Their Value

Super Library Marketing

And the dashboards on targeted emailing, social media performance, and Google Analytics are very telling.” Her team uses many tools to create reports and analyze monthly metrics, including their email dashboard, social media scheduling platform, and website analytics dashboard. Their importance cannot be overstated.”

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What Is All the Fuss About ChatGPT? An Introductory Guide for Using AI in Library Promotions

Super Library Marketing

It’s likely your news and social media feeds have been filled with chatter about Chat Generated Paragraph Techniques or ChatGPT. Next, I asked ChatGPT to give me a social media post that would convince teenagers to participate in my library’s summer reading program. Hang on to your hats, folks.