Super Library Marketing

NOVEMBER 21, 2022

This is the second installment in my series on social media best practices for libraries in 2023. Facebook remains the single most popular social media platform for libraries. According to Statista , Facebook is the largest social media platform in the world, with more than two billion users.

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Social Media Engagement Accountability 105

AWS Public Sector Blog

JANUARY 11, 2023

Respondents said they would study more if their materials matched the style and convenience of social media apps they interact with daily. SHARPEN blends a social media-inspired, mobile-first design with trusted content built specifically to align with popular college courses. What does the SHARPEN app do for students?

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Social Media Public Sector Education Accountability 245

Super Library Marketing

APRIL 16, 2025

Subscribe to this blog, and youll receive an email whenever I post. You can also follow me on the following social media platforms: YouTube LinkedIn Bluesky Instagram TikTok Goodreads Miss the last episode? No worries ! Will I see you soon? To do that, enter your email address.

Social Media 60

Social Media Engagement Outreach 60

Super Library Marketing

FEBRUARY 26, 2024

I oversee our community engagement, social media, most publications, and other marketing and public relations duties.” “I I look at our social media accounts as an avenue for advertising, so most of our posts are program and event promotion and photos, and promotion of our eMedia and materials.” She uses email.

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Social Media Accountability Communications Community Engagement 104

Super Library Marketing

APRIL 3, 2023

For the past six years, she’s been the outreach, engagement, and marketing consultant at the Southern Adirondack Library System. But Erica is responsible for the system’s monthly newsletter and social media promotion. And her work on social is drawing praise from fellow library marketers.

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Social Media Advocacy Accountability Outreach 104

Super Library Marketing

AUGUST 29, 2022

In my many years of personal and professional social media use, I’ve never gone viral. They are part of every social media platform’s algorithm. Other factors that can impact the engagement of your library’s Reels. Going viral on social media is like winning the lottery. Until two weeks ago.

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Social Media Accountability Engagement 98

Super Library Marketing

NOVEMBER 28, 2022

This is the third installment in my series on social media best practices for libraries in 2023. Many libraries just didn’t have the staff time to commit to creating engaging, short-form video content. It is the social media network that users in the U.S. The complete guide includes tips for: LinkedIn.

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Social Media Accountability Engagement Communications 105

AWS Public Sector Blog

DECEMBER 19, 2024

With more than 3,500 participants from 140 countries, 21,000 online viewers, and 65,000-plus social-media engagements, the summit was a testament to the commitment of global healthcare leaders to addressing health inequities and improving patient outcomes.

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Social Media Government Agency Government Implementation 130

Super Library Marketing

OCTOBER 2, 2023

Your original content, like blog posts, videos, newsletters, and social media posts that talk about what your library offers and how your library helps your community, must be as engaging as possible. Shouldn’t you take every opportunity to engage your followers with your library’s stuff? Steal away!

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Social Media Strategic Planning Engagement Education 128

Super Library Marketing

MAY 3, 2023

Watch this video The #LibraryMarketing Show, Episode 188 I admit it… sometimes, when I hear a marketer use the word “engagement,” I sigh. Community engagement. Patron engagement. Email engagement. S ubscribe to this blog and you’ll receive an email whenever I post. Plus we give away kudos!

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Engagement Social Media Community Engagement 94

Super Library Marketing

DECEMBER 5, 2022

This is the fourth installment in my series on social media best practices for libraries in 2023. That will increase views and engagement for your channel. And speaking of action, be sure you have a call to action to drive those engagement metrics. That can help you create more engaging videos! More Advice.

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Social Media Accountability Engagement Cultivation 95

Super Library Marketing

DECEMBER 11, 2023

Photo courtesy of the Cincinnati and Hamilton County Public Library This is the fifth installment in the 2024 series of social media guides for libraries. LinkedIn is my favorite social media platform, personally and professionally. But I am here to tell you that audiences on LinkedIn are engaged and active.

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Social Media Engagement Outreach Fundraising 130

Super Library Marketing

APRIL 12, 2023

S ubscribe to this blog and you’ll receive an email whenever I post. You can also follow me on the following social media platforms: Twitter YouTube Instagram Goodreads LinkedIn TikTok Let me know in the comments. Thanks for watching!

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Social Media Engagement 104

Super Library Marketing

NOVEMBER 13, 2023

Photo courtesy of the Cincinnati and Hamilton County Public Library This is the first in the 2024 series of social media guides for libraries. Facebook for libraries Once again, Facebook remains the single most popular social media platform for libraries. These engagement statistics come from Hubspot and SocialPilot.

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Social Media Engagement Communications Management 124

Super Library Marketing

SEPTEMBER 25, 2023

Some are seeing your social media posts. I repurpose this blog every week. Or I might rearrange them, adding more humor or emojis… things I wouldn’t necessarily do in my blog post. Then I take those lines and I post them across my social media channels and in my emails. Did you notice?!)

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Social Media Press Release Engagement Communications 127

Super Library Marketing

DECEMBER 4, 2023

Photo courtesy Cincinnati and Hamilton County Public Library This is the fourth installment in the 2024 series of social media guides for libraries. YouTube for Libraries YouTube remains the third most popular social media platform for libraries, according to the 2023 Super Library Marketing Survey. Stay tuned!

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Social Media Engagement Accountability 127

AWS Public Sector Blog

OCTOBER 16, 2023

In this blog post, learn how to create multiple generative AI solutions with Amazon Web Services (AWS) using recorded course lectures to support the student experience with automated and personalized classroom tools. Architectural diagram of the solution that forms the foundation of this blog post.

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Education Translation Social Media Communications 321

Super Library Marketing

FEBRUARY 6, 2023

You’re likely writing blog posts, emails, speeches, press releases, talking points, and more. Maybe you have been thinking about posting less on social media. You may consider turning to other, more content-rich and impactful tactics like blogs and print newsletters. Writing is difficult. Here are my favorites!

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Social Media Press Release Nonprofit Engagement 98

Super Library Marketing

DECEMBER 18, 2023

Twitter is the 7 th most popular social media platform worldwide and has far fewer users worldwide than any other social network we’ve covered in the recent Social Media Guide for Libraries. He was featured on this blog in 2022. You’ll see engagement levels skyrocket, and your impact increase.”

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Social Media Accountability Engagement Management 111

Super Library Marketing

NOVEMBER 20, 2023

Photo courtesy Cincinnati and Hamilton County Public Library This is the second in the 2024 series of social media guides for libraries. Instagram for libraries Instagram is the second most popular social media platform for library marketing. These engagement stats come from SocialPilot. percent engagement rate.

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Social Media Engagement Accountability Management 130

Super Library Marketing

AUGUST 22, 2022

But in my work with libraries, I try to pay attention to engagement rates and post length. But you can do two other things to improve your library’s Twitter engagement. Include rich media in your post, like photos, graphics, and video. There are other caption tricks that help with Instagram post engagement.

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Social Media Engagement Communications Education 135

Super Library Marketing

MARCH 25, 2024

As an independent library that is free and open to the public, of course, our overarching goal is to get people in the doors, engaging with the collection, learning, reading, and discussing,” says Lili. ” “Facebook is a text- and link-oriented site, we focus more on sharing relevant articles, blog posts, and events.

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Social Media Public Programs Communications Engagement 103

Super Library Marketing

NOVEMBER 6, 2024

S ubscribe to this blog and youll receive an email whenever I post. You can also follow me on the following social media platforms: YouTube Instagram Goodreads LinkedIn TikTok Miss the last episode? No worries ! Will I see you soon? To do that, enter your email address.

Social Media 84

Social Media Engagement 84

Super Library Marketing

NOVEMBER 27, 2023

Photo courtesy Cincinnati and Hamilton County Public Library This is the third in the 2024 series of social media guides for libraries. These engagement stats come from SocialPilot and Influencer Marketing Hub. The average engagement rate on TikTok is a whopping 4.25 The average engagement rate on TikTok is a whopping 4.25

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Social Media Engagement Accountability Security 127

Super Library Marketing

FEBRUARY 27, 2023

The woman represents public Wi-Fi, and the video is her library’s creative, engaging announcement that Wi-Fi is now available outside of the library building and in the parking lots. Most computers and many social media apps now come with built-in video editing tools,” she pointed out. For Rachel, it’s… “Social media!

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Campaign Social Media Media Relations Communications 111

Super Library Marketing

APRIL 10, 2023

Barbara’s team tried something new this year: a social media campaign to expand the reach of the stories her library is telling. And if you think people aren’t interested in social media posts about an annual review, you would be wrong. “We percent engagement rate compared to 2.5 So, it did engage with people.

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Social Media Campaign Engagement Accountability 98

Super Library Marketing

JUNE 12, 2023

The Law Library Victoria has an outstanding social media presence. For special libraries on social media I would say look at related organizations in your field, see what they are doing and what their audiences respond well to,” advised Renee. It’s very popular, and the focus is more on general engagement.

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Laws Social Media Communications Legislation 98

zencity

NOVEMBER 30, 2021

Social media has the power to positively impact civic engagement. It is an opportunity for local governments to increase engagement, to get more equitable community feedback and reach more residents, and to help build trust with the community by more easily meeting them where they are. What is digital civic engagement?

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Engagement Social Media Local Government Community Engagement 52

Super Library Marketing

DECEMBER 26, 2023

Two Key Areas of Marketing Focus That Will Deepen Your Community’s Loyalty to Your Library and Create the Truly Engaged Library User S ubscribe to this blog and you’ll receive an email whenever I post. You can also follow me on the following social media platforms: YouTube Instagram Goodreads LinkedIn TikTok

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Social Media Engagement 86

Super Library Marketing

JANUARY 9, 2023

Social media: two days after posting. Blog posts and website promotions: one week after posting. Social media reach and impressions. They also give you a good picture of the overall engagement of your social media content. Social media likes and reactions.

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Social Media Engagement Campaign Management 92

Super Library Marketing

MAY 8, 2023

It’s likely your news and social media feeds have been filled with chatter about Chat Generated Paragraph Techniques or ChatGPT. Next, I asked ChatGPT to give me a social media post that would convince teenagers to participate in my library’s summer reading program. Hang on to your hats, folks.

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Social Media Outreach Communications Campaign 97

A Library Writer's Blog

JUNE 24, 2022

The IFLA Local History and Genealogy Section of the International Federation of Library Associations and Institutions (IFLA) invites proposals for papers highlighting innovative local history and genealogy projects and activities developed via social media channels. This event will be held online on August 23 at 16.00

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Social Media Engagement Communications Education 40

Super Library Marketing

FEBRUARY 19, 2024

One of the best ways to find your library marketing soulmates… the ones who will nod sympathetically when you talk about how hard it is to get engagement on your social media posts or how your co-workers expect you to make a flyer for every single program is at a conference.

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Social Media Fundraising Outreach Communications 105

Super Library Marketing

JANUARY 16, 2023

Additionally, Instagram is where the majority of NKU’s other social media accounts are the most active.”. In the spring 2022 semester, Steely Library launched a weeklong scavenger hunt-inspired social media campaign. One of her favorites is the University of Kentucky’s social media accounts.

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Social Media Campaign Accountability Engagement 98

Super Library Marketing

JANUARY 15, 2024

The primary goal was to engage readers and encourage them to check out library materials. Library staff published a blog post to explain the threat that book challenges pose to all readers. Patrons enjoyed the displays and shared the social media posts about the challenge.” They are hilarious,” explains Patrick.

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Social Media Education Press Release Accountability 100

Super Library Marketing

MAY 15, 2023

“Act like a social media specialist.” I’ve divided the spreadsheet into categories: social media, website, blog posts, videos, emails, print materials, ads, annual reports, and other promotions. Social media posts One library staffer said, “It gives me a starting place, and then I make it my own.

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Social Media Education Campaign Engagement 98

Super Library Marketing

NOVEMBER 7, 2022

We must make print collateral, send emails, schedule social media posts, attend meetings, make press releases, do outreach events, and then attend more meetings. Difficulty getting people to take an action, like place a hold or register for a program after they engage with marketing. Library marketers need time to think.

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Social Media Press Release Communications Strategic Planning 98