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Library Reveals Inner Secrets of Award-Winning Marketing Campaigns… Now You Can Replicate Them!

Super Library Marketing

The marketing team at Prince William Public Libraries includes writing, graphic design, media relations, digital communications and social media, and videography professionals. Most computers and many social media apps now come with built-in video editing tools,” she pointed out. For Rachel, it’s… “Social media!

Campaign 109
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Interactive digital media platforms impact on Canadians lives

Open Access Government - Technology News

Research on Canadians’ social media activity during the pandemic revealed that many expressed concern over both the government’s reaction and their safety. (1) Interactive digital media systems offer real-time user interaction, including online games, VR apps, and social media networks. Welch, V.,

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“Pure Chaos”: A Library Marketer Reveals How She Turned a Scavenger Hunt for Six Baby Dinosaurs Into a Promotional Win

Super Library Marketing

Additionally, Instagram is where the majority of NKU’s other social media accounts are the most active.”. In the spring 2022 semester, Steely Library launched a weeklong scavenger hunt-inspired social media campaign. One of her favorites is the University of Kentucky’s social media accounts.

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Award-Winning Library Marketing Team’s Advice for Promotional Success: “Try New Things. Fail. Try More Things.”

Super Library Marketing

Our social media manager, Vianey Becerra, was made full-time, and translation duties were added because Vianey is bilingual.” “A That expanded massively as we launched more regular campaigns and saw success.” I want to run measurable marketing campaigns the whole way through.” Go find them!” P.S. Want more advice?

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What’s It Like To Promote a Library With a Non-Circulating Collection? Marketer at a Cultural Institution Takes Us Behind the Scenes

Super Library Marketing

View this post on Instagram A post shared by Newberry Library (@newberrylibrary) Lili shares social media posting duties with the Director of Communications, Bob Dolgan. “We ” “Facebook is a text- and link-oriented site, we focus more on sharing relevant articles, blog posts, and events.

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Library Cracks the Code on How To Tell Stories to Stakeholders: They Use Email! Here’s How Their Targeted Newsletter Works

Super Library Marketing

I was searching for their website and social media presence.” News releases in the local media, flyers in branches, our website and social media platforms – those are great ways to get information out,” explains Claudine. “We Claudine’s team is also working on a new branding campaign called Free to Belong.

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Marketing Your Library’s Annual Report: How to Get Staff to Help and Make Sure Everyone in Your Community Understands Your Value

Super Library Marketing

Barbara’s team tried something new this year: a social media campaign to expand the reach of the stories her library is telling. And if you think people aren’t interested in social media posts about an annual review, you would be wrong. “We Her team provided context and made the ask very simple. “We