Super Library Marketing

OCTOBER 31, 2022

I first met Suzanne at the Association of Small and Rural Libraries conference in 2021, where she co-presented on social media. She also knows marketing can feel overwhelming, especially because most staff members don’t have training in social media or graphic design. This year at ARSL, she did two standing-room-only (!)

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Social Media Press Release Outreach Campaign 102

Super Library Marketing

JANUARY 15, 2024

Patrick and his team promoted the challenge using a press release, a graphic for our website carousel, scheduled social media posts, and the library’s e-newsletter. “The experience itself was up and down,” remembers Patrick. Patrons enjoyed the displays and shared the social media posts about the challenge.”

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Social Media Education Press Release Accountability 79

Super Library Marketing

AUGUST 5, 2024

At her library, Megan is a team of one, overseeing all social media, public relations, website development and management, advertising, graphic design, and branding. “I Static across the entire site is the search functionality for our catalog, log-in to one’s account, library hours, and our phone number.

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Social Media Press Release Budgeting Accountability 97

zencity

FEBRUARY 23, 2023

This work falls to the communications team – a team tasked with monitoring the 24-hour news cycle and never-ending conversations on social media and, crucially, responding to emerging issues. No need to switch tabs to your Facebook, Twitter, and Instagram accounts. Use ChatGPT to effortlessly write polished social media posts.

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Press Release Social Media Parks And Recreation Communications 52

Super Library Marketing

OCTOBER 3, 2022

It keeps people accountable. Not every promotion needs print materials, a press release, or a digital sign. Here’s how it works: Release one or two promotional tactics at the beginning of your promotional cycle, like a social media post and a press release. It sets deadlines.

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Press Release Social Media Campaign Budgeting 82

Super Library Marketing

JANUARY 29, 2024

The Southern Adirondack Library System’s Facebook account is an absolute meme machine. You can also follow me on the following social media platforms: YouTube Instagram Goodreads LinkedIn TikTok Mike and the rest of the L. Oh, and we also need to top last year’s April Fool’s Day video.” Slam dunk upon slam dunk.

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Press Release Social Media Sustainability Housing 96