Super Library Marketing

APRIL 3, 2023

For the past six years, she’s been the outreach, engagement, and marketing consultant at the Southern Adirondack Library System. But Erica is responsible for the system’s monthly newsletter and social media promotion. And her work on social is drawing praise from fellow library marketers.

Social Media 97

Social Media Advocacy Accountability Outreach 97

Social Pinpoint

DECEMBER 8, 2024

Governments can foster trust by prioritizing inclusivity and demonstrating a commitment to addressing community needs through transparency, accountability, and ongoing dialogue. Digital tools, such as engagement platforms and even social media, is being used to reach a wider audience.

Community Engagement 98

Community Engagement Engagement Transportation Voting 98

Social Pinpoint

APRIL 25, 2023

Are you taking advantage of social media to promote your online community engagement efforts? From keeping your community informed on your newest projects, promoting opportunities to participate, or closing the loop – social media can be incredibly helpful. What is Social Media Engagement?

Social Media 52

Social Media Community Engagement Engagement Communications 52

Super Library Marketing

OCTOBER 31, 2022

I first met Suzanne at the Association of Small and Rural Libraries conference in 2021, where she co-presented on social media. In her role, she coordinates outreach, consults on youth services, helps secure state aid for library construction, manages continuing education for her libraries, and does the marketing.

Social Media 105

Social Media Press Release Outreach Campaign 105

Super Library Marketing

APRIL 10, 2023

Barbara’s team tried something new this year: a social media campaign to expand the reach of the stories her library is telling. And if you think people aren’t interested in social media posts about an annual review, you would be wrong. “We The library has one main organizational social media account and branch accounts.

Social Media 94

Social Media Campaign Engagement Accountability 94

Super Library Marketing

AUGUST 5, 2024

At her library, Megan is a team of one, overseeing all social media, public relations, website development and management, advertising, graphic design, and branding. “I Static across the entire site is the search functionality for our catalog, log-in to one’s account, library hours, and our phone number.

Social Media 104

Social Media Press Release Budgeting Accountability 104

Super Library Marketing

MARCH 6, 2023

They are compelled to talk about us positively on social media, give us great reviews on Google Business, and support our work through donations or volunteerism. And add your contact information to your bio or “about” page on all your social media accounts. Finally, create a story bank.

Social Media 98

Social Media Budgeting Accountability Outreach 98