Remove Accountability Remove Engagement Remove Social Media
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The 2023 Guide to Social Media for Libraries: New LinkedIn Success Secrets for This Year

Super Library Marketing

This is the first installment in my series on social media best practices for libraries in 2023. Finally, according to Adweek, LinkedIn is the second most trusted social media platform. Toledo Lucas County Public Library saw great engagement on this informative LinkedIn post. Constant engagement is important.

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The 2023 Guide to Social Media for Libraries: New Instagram Success Secrets for This Year

Super Library Marketing

This is the fifth installment in my series on social media best practices for libraries in 2023. Instagram is the fourth most active social media platform, behind Facebook, YouTube, and WhatsApp. Engagement rates continue to be highest for Instagram accounts with fewer than 10,000 followers.

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The 2023 Guide to Social Media for Libraries: New Facebook Success Secrets for This Year

Super Library Marketing

This is the second installment in my series on social media best practices for libraries in 2023. Facebook remains the single most popular social media platform for libraries. According to Statista , Facebook is the largest social media platform in the world, with more than two billion users.

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Library Marketer Shares Her Ingenious Trick for Making Sure Her Community Sees Her Social Media Posts

Super Library Marketing

I oversee our community engagement, social media, most publications, and other marketing and public relations duties.” “I I look at our social media accounts as an avenue for advertising, so most of our posts are program and event promotion and photos, and promotion of our eMedia and materials.”

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The 2023 Guide to Social Media for Libraries: New TikTok Success Secrets for This Year

Super Library Marketing

This is the third installment in my series on social media best practices for libraries in 2023. Many libraries just didn’t have the staff time to commit to creating engaging, short-form video content. It is the social media network that users in the U.S. Use a TikTok Pro Account. on the platform.

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Was It a Fluke? What a Viral Instagram Video Can Teach You About Library Social Media Promotions

Super Library Marketing

In my many years of personal and professional social media use, I’ve never gone viral. As a result, many of the videos that show up in a follower’s feed are from accounts they don’t follow. They are part of every social media platform’s algorithm. Going viral on social media is like winning the lottery.

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Be the Social Media You Want To See in the World: Advice on Building Community From a Library Marketer

Super Library Marketing

For the past six years, she’s been the outreach, engagement, and marketing consultant at the Southern Adirondack Library System. But Erica is responsible for the system’s monthly newsletter and social media promotion. And her work on social is drawing praise from fellow library marketers.