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New Library Marketer Shares Her Winning TikTok Success Secrets!

Super Library Marketing

Francesca is a Marketing Coordinator for the Saline County Library in Benton, Arkansas. I remember asking if Saline County Library (SCL) had a TikTok account,” she said. I usually post them when I have an idea, and I get inspiration from other library TikTok accounts. Their response was no. I try to post 3-5 times a week.”

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Community Engagement Trends for 2025

Social Pinpoint

Governments can foster trust by prioritizing inclusivity and demonstrating a commitment to addressing community needs through transparency, accountability, and ongoing dialogue. Digital tools, such as engagement platforms and even social media, is being used to reach a wider audience.

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Market, Message, and Medium: A Library Marketer Shares How She Tackles Promotions in a Time Crunch

Super Library Marketing

I first met Suzanne at the Association of Small and Rural Libraries conference in 2021, where she co-presented on social media. In her role, she coordinates outreach, consults on youth services, helps secure state aid for library construction, manages continuing education for her libraries, and does the marketing.

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What’s It Like To Promote a Library With a Non-Circulating Collection? Marketer at a Cultural Institution Takes Us Behind the Scenes

Super Library Marketing

She’s now the Communications Coordinator at the Newberry Library , a non-circulating research and cultural archive library in Chicago. I came to know of the Newberry Library through one of my readers, who mentioned that they admired the Newberry’s Instagram account. Lili still spends nearly every day at the library.

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ETS Sponsorship and Google Public Sector partner to support veterans transitioning to civilian life

Google Public Sector

With the integration of Google Workspace into Onward Ops, each separating service member receives a Google Workspace account to engage with a variety of vetted resources and easily communicate with others in the program. This is in contrast to existing programs that connect veterans to groups on social media or through referrals.

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How State and Local Government Can Bolster Election Security

GovLoop

Then there’s disinformation: Suppose someone accessed a local government’s social media account and directed voters to the wrong polling place hours before the polls closed. Because so many people use social media in local government, for myriad purposes, those passwords are well-known and often not well-secured.

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How the Bureau of Consular Affairs is improving passport renewals

Partnership for Public Service

Handling such a high volume of sensitive information requires deliberate strategy and coordination, especially in the aftermath of an extended period during which travel was disrupted and people were generally more hesitant to explore the country and the world. Fortunately, the bureau used the past couple of years to improve its operations.