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Wireless communication and socialmedia have increased the speed and range of information sharing, diffusing the power once held more centrally. Today’s information environment poses opportunities and threats to our national security. In the videos.
This is the fifth installment in my series on socialmedia best practices for libraries in 2023. Instagram is the fourth most active socialmedia platform, behind Facebook, YouTube, and WhatsApp. Engagement rates continue to be highest for Instagram accounts with fewer than 10,000 followers.
I oversee our community engagement, socialmedia, most publications, and other marketing and public relations duties.” “I I look at our socialmediaaccounts as an avenue for advertising, so most of our posts are program and event promotion and photos, and promotion of our eMedia and materials.”
This is the first installment in my series on socialmedia best practices for libraries in 2023. At the Library Marketing and Communications Conference this year, library marketers were asking each other, “What are you going to do about Twitter? Tag other LinkedIn accounts. LinkedIn for libraries. Profile staff.
This is the third installment in my series on socialmedia best practices for libraries in 2023. It is the socialmedia network that users in the U.S. They can toggle between Following , which shows them content from the accounts they follow, and For You , which shows content based on an algorithm. on the platform.
Watch this video The #LibraryMarketing Show, Episode 197 There’s a new socialmedia platform in the world. It’s called Threads and the release has been unlike anything I’ve ever witnessed in my career in communications. It’s become the most rapidly downloaded app EVER. Want to nominate someone for kudos?
The Silent Generation, Baby Boomers, Generation X, Millennials, and Generation Z are all mingling in the office these days, and that can present a challenge when it comes to communicating effectively. Generational Communication Preferences: Do you know the preferred communication methods of each generation?
Elon Musk’s takeover of the socialmedia platform has put accounts at risk. I’ll explain the threat and the four steps your library can take right now to reduce the chances your library’s account will be cloned or hacked. Kudos in this episode go to the Dayton Metro Library.
Exacerbated by socialmedia and the COVID-19 pandemic, these types of information threaten the well-being of patients and spark burnout among public officials. One of the most innovative features of Project Heal will be the platform’s ability to generate tailored communication responses to misleading information.
From socialmedia metrics to economic indicators, vast amounts of data are generated every second that shape decisions and policies at all levels of government. For high-level federal communicators, the ability to understand and use data to communicate effectively is not just beneficial—it’s essential.
Now, not even a year after graduating from Arkansas State University with a degree in communications, Francesca is working her first professional job at a library. I remember asking if Saline County Library (SCL) had a TikTok account,” she said. Francesca’s interest in managing the library’s TikTok began during her interview. “I
Socialmedia has significantly changed the communication landscape, bringing government leaders closer to the people they serve and building trust between them. Almost overnight, Threads , the new social network competitor to Twitter launched by Meta and Instagram, has reached a critical mass of users.
Are you taking advantage of socialmedia to promote your online community engagement efforts? From keeping your community informed on your newest projects, promoting opportunities to participate, or closing the loop – socialmedia can be incredibly helpful. What is SocialMedia Engagement?
This happened because we had a messy, unorganized internal communications strategy. If we were having problems getting information to staff about a fun event, we were really in trouble when it came to communicating the information they needed to do their work properly. Internal communications: marketing’s forgotten stepchild.
Recent Partnership polling suggests that an effective use of socialmedia may help rebuild trust in government among young people, a key to recruiting the next generation of public servants to solve our nation’s pressing challenges. However, among those 18–24, this number jumped to 18%.
Frank Steely Library on the campus of Northern Kentucky University, where she serves as Communications and Marketing Manager. The Steely Library Instagram account is a favorite of mine. Additionally, Instagram is where the majority of NKU’s other socialmediaaccounts are the most active.”.
I feel like this willingness to help others is common among library staff; libraries truly are a special place for community collaboration!” She’s now the Communications Coordinator at the Newberry Library , a non-circulating research and cultural archive library in Chicago. Lili still spends nearly every day at the library.
With no plans to prohibit individual MPs from using TikTok – which many MPs use as a form of socialmedia, including cabinet minister Grant Shapps and backbench MP Ben Bradley – senior parliamentarians have requested calls for the installation or use of TikTok on government devices to be completely banned.
One of the most common challenges shared with us by our local government partners is around communication efforts. First, the need to communicate effectively and compellingly. We are here to augment your communication efforts with a suite of new Zencity tools to make Comms work more efficient, effective, and impactful.
Burnout is real , especially for communicators. Nearly 75 percent of people working in marketing and communications say they experience burnout. Resist the temptation to look at your library’s socialmediaaccounts when you’re not on call. We were told that productivity equals worth. 7: Celebrate success.
In this opinion piece, Charles Stephenson, Divisional Director from YUDU Sentinel, explores the way ahead when it comes to enterprise communications While a messaging app such as WhatsApp can be helpful for everyday communications, such a social messaging app is unsuitable for crisis communications.
That wealth has passed from generation to generation and accounts for a large part of the money tied up in foundations. Not only that, but patterns in grantmaking have generally not supported communities of color in the US. The wealthiest Americans have historically built their wealth on the backs of Black and Indigenous peoples.
Many have added links to their websites and other socialmediaaccounts to their Twitter profiles if they hadn’t already. Right now, access to tweets is limited for those without accounts. But socialmedia management apps can make that easier. Some agencies don’t post to Twitter as often as they used to.
With the integration of Google Workspace into Onward Ops, each separating service member receives a Google Workspace account to engage with a variety of vetted resources and easily communicate with others in the program. This is in contrast to existing programs that connect veterans to groups on socialmedia or through referrals.
Loom has a free, basic account that will allow you to try it out and test for different use cases. If you seek a quick, free way to launch a website, we encourage you to visit our sister site, Peak Proposals Basecamp , which focuses on nonprofit communication. The videos have been quick to make, edit, and distribute.
We handle funder site visits, write reports, spend the money, account for said money correctly, and ensure everything we promised in that grant application is delivered on time and managed on budget. I saw a quote the other day on socialmedia (attributed to an anonymous poster with the initials m.h.) No stress there.)
In England and Wales, cyber-related fraud incidents accounted for 61% of all fraud cases last year. In today’s fast-paced world, people are susceptible to reading quickly and thinking slowly, especially with the overwhelming number of messages they receive daily via texts, emails, and socialmedia.
Customers can also use all available online platforms—from email to verified socialmediaaccounts—to communicate with the agency. This digital option helps people more easily and conveniently access information, which was previously available only on paper documents.
This paper outlined the foundations for the Internet’s fundamental communication protocol: Transmission Control Protocol (TCP). This year marks the 50th anniversary of the paper that transformed the way we communicate, live, and work. This paved the way for the development of the Internet as we know it.
Socialmedia has the power to positively impact civic engagement. It is an opportunity for local governments to increase engagement, to get more equitable community feedback and reach more residents, and to help build trust with the community by more easily meeting them where they are. What is digital civic engagement?
Secure personal information online by setting socialmediaaccounts to private. Recall if you have received similar communication from the sender in the past. Social-engineering tactics trick users into initiating financial transactions or divulging sensitive information.
In content creation, it empowers marketers to produce varied and engaging material at scale, from email campaigns to socialmedia content. AI-powered natural language processing is also applied to automating and personalising customer interactions by generating human-like responses.
I also had a client who needed to pause for a month and wants to start back up in the Spring, so I had to communicate how that would work. email to my list, and socialmedia posts. Today, I had to move money from my business savings account to my business intake account to fund the checks I wrote. So I did that.
I’m still downtown, working a block away from that magazine, trying to have a direct impact on this community. Mike and his four co-workers in the Programming and Communications Services department oversee all digital and print promotions. The Southern Adirondack Library System’s Facebook account is an absolute meme machine.
How can we use socialmedia?” You cannot not coach your employees, you cannot not give feedback, you cannot not hold them accountable,” Blank said. For instance, learning to use generative AI tools such as ChatGPT and Microsoft Copilot fall squarely in the creativity category, he said. How can we use Twitter or X?
Law enforcement hiring, training, discipline, and culture were all being called into question; accountability, transparency, and oversight were demanded; the term “Defund the Police” quickly entered the vernacular. It requires measuring public trust so progress and impact can be assessed and tracked.
That accounts for about 16.5 And they’re active on socialmedia. More than 70 percent have a Facebook account, and more than 40 percent are on Instagram. Focus on communicating the mission, vision, and values of your library. Make digital communications accessible and mobile responsive. Census Bureau.
These tools, including virtual meetings and socialmediacommunication, have not only facilitated enhanced engagement but have also significantly improved government transparency, with over 60% of local leaders acknowledging this improvement.
We are excited to announce that the iOS and Android apps for Microsoft To Do (a tool for managing and sharing tasks and lists) is rolling out to GCC (Government Community Cloud) users. This launch will add the mobile apps to the web and Outlook functionality that GCC accounts already have today. Message Center Highlights. Select Save.
Earp faced the chaos by opening lines of communication with his staff to get to the root of myriad problems and begin to rebuild. Each Hub was given a particular theme, such as “strategic operations and innovation,” “accountability and compliance” or “community engagement and experience,” to name a few.
Take socialmedia as an example – where we were referring to using such platforms in hours per month in 2010, the average user today now spends 2 hours and 27 minutes of their day on them. Ensuring that the organisation is properly supporting security by having security champions and making boards and leadership accountable.
Digital transformation isn’t going to happen when swathes of public servants can’t access basic infrastructure and services that give them the tools to connect, collaborate, use data and information, communicate, serve and respond with the digital era’s requisite speed, intensity and connectedness. 2 Running interference.
This is the final part of a series on socialmedia best practices for libraries in 2023. Well, this is the most difficult section of the 2023 socialmedia guide to write. Twitter is the 15th most popular socialmedia platform in the world, as measured by active monthly users. Twitter for Libraries.
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