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Library Reveals Inner Secrets of Award-Winning Marketing Campaigns… Now You Can Replicate Them!

Super Library Marketing

The marketing team at Prince William Public Libraries includes writing, graphic design, media relations, digital communications and social media, and videography professionals. There’s a special place in my heart for our 2021 Summer Reading Promotional video. For Rachel, it’s… “Social media!

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Market, Message, and Medium: A Library Marketer Shares How She Tackles Promotions in a Time Crunch

Super Library Marketing

I first met Suzanne at the Association of Small and Rural Libraries conference in 2021, where she co-presented on social media. She also knows marketing can feel overwhelming, especially because most staff members don’t have training in social media or graphic design. sessions on library marketing.

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Passport to Success: How One Intrepid Library Marketer Hatched a Plan To Bring People Back to the Library

Super Library Marketing

In the fall of 2021, Rebecca and her colleagues decided to explore a passport program system-wide. The toolkit contained everything the libraries needed: a focused message; four social media posts with suggested messaging; updated posters; ideas from libraries, and comments from participants. Simplicity is key, she said.

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What Is All the Fuss About ChatGPT? An Introductory Guide for Using AI in Library Promotions

Super Library Marketing

It’s likely your news and social media feeds have been filled with chatter about Chat Generated Paragraph Techniques or ChatGPT. Next, I asked ChatGPT to give me a social media post that would convince teenagers to participate in my library’s summer reading program. Hang on to your hats, folks.

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Library Marketer Shares Brilliant 4-Step Plan for Getting Press Coverage and Building Personal Relationship With Media

Super Library Marketing

When the Communications Manager role was created at FCPL in 2021 I jumped at the chance to use my skills and experience to promote the library to a wider audience.” They clearly got the memo that social media is supposed to be social and not a steady stream of program ads.” “The

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Putting ChatGPT to The Test: Will It Help Your Library With Promotions? Plus A Free Spreadsheet of Prompts To Get You Started!

Super Library Marketing

“Act like a social media specialist.” I’ve divided the spreadsheet into categories: social media, website, blog posts, videos, emails, print materials, ads, annual reports, and other promotions. Social media posts One library staffer said, “It gives me a starting place, and then I make it my own.

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Why World Backup Day is relevant everyday

Open Access Government - Technology News

“Be prepared against data loss and data theft” is the slogan behind the World Backup Day 2023 campaign on the importance of data security World Backup Day shines a light on maintaining computer system security. Email and social media hacking contributed 8.2%, and computer viruses, malware and spyware another 3.5%.