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The Behind-the-Scenes Story of How Two Neighboring Libraries Teamed Up To Create a Fake Rivalry Video for Promotional Success

Super Library Marketing

Tamara graduated in 2001 from Miami University (Ohio) with a degree in Creative Writing. From there, I earned my MLIS from Kent State University and have now held numerous positions at the Westerville Public Library – Outreach Associate, Adult Services Librarian, Web Content Librarian, and now as Marketing Manager.”

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The value of communication in sharing success

Partnership for Public Service

Building relationships with your public affairs and communications teams is an effective way to spread your message According to Love, inviting your public affairs and web management team into a conversation is necessary to shape and promote your message. Better communication fosters higher agency, employee and external audience engagement.